The BSB60520 Advanced Diploma of Marketing and Communication is a nationally recognised Advanced Diploma delivered 100% online by River Oak College. At AQF Level 6, this qualification develops senior management and strategic capability in marketing and communication, equipping you to plan campaigns, engage audiences, and drive business growth. It's designed for experienced professionals who want formal recognition of their expertise or are preparing for senior roles. Study flexibly online with real support. If you have relevant experience, you may be eligible for Recognition of Prior Learning (RPL).

Nationally Recognised Training, Australian Qualifications Framework, River Oak College

River Oak College delivers nationally recognised training under the Australian Qualifications Framework (AQF). Registration Number: 46425

Who Is This Course For?

Senior marketing professionals leading strategy across channels and markets
Communications directors managing brand, PR, and stakeholder engagement at a strategic level
Marketing managers ready to move into CMO or head of marketing roles

What You'll Study

12 units: 4 core, 8 elective

Core Units 4

BSBMKG621 Develop organisational marketing strategy
In this module, you'll learn how to conduct a strategic analysis to develop an organisational marketing strategy. By the end, you'll have practical skills you can apply directly in your role.
BSBMKG622 Manage organisational marketing processes
In this module, you'll learn how to manage organisational marketing processes. By the end, you'll have practical skills you can apply directly in your role.
BSBMKG623 Develop marketing plans
In this module, you'll learn how to research, develop and present marketing plans for an organisation. By the end, you'll have practical skills you can apply directly in your role.
BSBTWK601 Develop and maintain strategic business networks
In this module, you'll learn how to the unit describes the skills and knowledge required to establish professional relationships and networks to support organisational objectives. By the end, you'll have practical skills you can apply directly in your role.

Elective Units 8

BSBMKG624 Manage market research
In this module, you'll learn how to prepare for, manage and evaluate market research projects across an organisation. By the end, you'll have practical skills you can apply directly in your role.
BSBMKG626 Develop advertising campaigns
In this module, you'll learn how to develop advertising campaigns in response to an advertising brief. You'll build practical skills in clarifying and defining campaign objectives, preparing the advertising budget, and scheduling.
BSBMKG627 Execute advertising campaigns
In this module, you'll learn how to execute an advertising campaign including preparing, implementing and monitoring an advertising campaign. By the end, you'll have practical skills you can apply directly in your role.
BSBCRT512 Originate and develop concepts
In this module, you'll learn how to originate and develop concepts for products, programs, processes or services to an operational level. By the end, you'll have practical skills you can apply directly in your role.
BSBLDR601 Lead and manage organisational change
In this module, you'll learn how to lead and manage organisational change. By the end, you'll have practical skills you can apply directly in your role.
BSBCRT611 Apply critical thinking for complex problem solving
In this module, you'll learn how to apply critical thinking in order to develop solutions to complex issues arising in the workplace. By the end, you'll have practical skills you can apply directly in your role.
BSBSTR601 Manage innovation and continuous improvement
In this module, you'll learn how to sustain and develop an environment in which continuous improvement, innovation and learning are promoted and rewarded. By the end, you'll have practical skills you can apply directly in your role.
BSBOPS601 Develop and implement business plans
In this module, you'll learn how to lead a business operation that covers the steps required to develop and implement business plans. By the end, you'll have practical skills you can apply directly in your role.

These elective units have been selected to deliver the most industry-relevant outcomes for this course. All selections meet the qualification's packaging rules. If you have specific goals or prior experience in certain areas, speak with our team — alternative elective combinations may be available.

Career Outcomes

Head of Marketing

Marketing & Strategy

$100,000 – $130,000

Marketing Director

Corporate

$110,000 – $140,000

Communications Director

Corporate Communications

$105,000 – $135,000

Chief Marketing Officer

Executive Management

$120,000 – $160,000

Key Skills You'll Gain

Leadership and team guidance
Innovation and continuous improvement
Business operations and administration
Strategic planning and analysis
Critical thinking and problem-solving
Marketing strategy and campaign management

RPL vs Study: Which Pathway Suits You?

Both pathways lead to the same nationally recognised qualification. Choose the one that fits your experience and goals.

Recognition of Prior Learning (RPL)

WHAT TO EXPECT

Personalised assessment based on your professional experience
Credit for skills and knowledge you already possess
Tailored support and feedback from your Assessor
Option for targeted gap training if needed

THE PROCESS

Your past work experience, training, and skills are assessed against the qualification requirements. You provide evidence such as work samples, references, and demonstrations. Your Assessor supports you through each step.

IDEAL FOR

Experienced professionals who already have the skills and want formal recognition without repeating what they know.

Check Your RPL Eligibility

Online Study

WHAT TO EXPECT

100% online delivery with interactive learning resources
Qualified trainers providing guidance and feedback
Practical assessments focused on real workplace application
Ongoing access to Student Services and trainer support

THE PROCESS

You work with a dedicated Trainer and Assessor to create a learning plan tailored to your professional and personal goals. Study at your own pace with 24/7 access to learning materials.

IDEAL FOR

Learners who prefer guided study and want to build new skills from the ground up.

Start Studying Online

The RPL Journey

From first enquiry to qualification. Here's exactly what happens when you choose the RPL pathway.

1

Preliminary Assessment

Discuss your experience and confirm RPL suitability prior to enrolment.

2

Online Enrolment

Submit your form and deposit to get started.

3

Kick-Off Meeting

Review evidence requirements and confirm electives.

4

Evidence Gathering

Collect documents, work samples, and references.

5

Assessment Review

Your Assessor evaluates your evidence.

6

Competency Conversation

Discuss your experience in a one-on-one meeting.

7

Outcome & Feedback

Receive a detailed report on completed units and gaps.

8

Gap Training (If Required)

Complete short, targeted training to finalise competency.

9

Qualification Award

Receive your nationally recognised qualification from River Oak College.

Not sure if RPL is right for you? Our team can assess your eligibility during a free Preliminary Assessment. No cost, no obligation.

Book Your Free Assessment

Frequently Asked Questions

How long does this course take?

What is RPL and am I eligible?

How do payment plans work?

Is this qualification nationally recognised?

Can I study while working full-time?

What support do I get during my studies?

Entry Requirements

Entry to this qualification is limited to those who: Have completed BSB52415 Diploma of Marketing and Communication or Have completed the following units (or equivalent competencies): BSBMKG541 Identify and evaluate marketing opportunities; BSBMKG542 Establish and monitor the marketing mix; BSBMKG552 Design and develop marketing communication plans; BSBMKG555 Write persuasive copy; and BSBPMG430 Undertake project work. Equivalent competencies are predecessors to these units, which have been mapped as equivalent. or Have four years equivalent full-time relevant work experience.

To get the most out of this course, you should:

Have basic digital literacy skills (using email, websites, and word processing)
Be comfortable reading, writing, and communicating in English
Have access to a computer or device with internet access

If you're unsure whether this course is right for you, our Course Advisors are happy to chat and help you decide.

Before You Enrol

All applicants complete a short Language, Literacy and Numeracy (LLN) assessment online before we issue enrolment paperwork.

Pricing

Already working in a relevant role?

If you already have relevant work or business experience, you may be eligible for RPL. Our team can help you find the right pathway.

Check Your Eligibility

Sale

Already experienced?

RPL: RECOGNITION OF PRIOR LEARNING

If you already have the skills and knowledge from your career, RPL lets you get formally recognised without repeating what you know. Submit evidence of your experience and our assessors will map it against the unit requirements.

$2,295

$1,995

or from $77/week over 26 weeks

Get Started with RPL

Sale

Ready to learn?

ONLINE LEARNING

Study online at your own pace with guided learning content, practical assessments, and trainer support. Flexible delivery designed for working professionals.

$7,495

$5,495

or from $71/week over 78 weeks

Start Studying

Not sure which pathway suits you?

Many students combine RPL for units where they have experience with Study for new areas. Contact us to discuss your best option.

Flexible payment plans available: weekly, fortnightly, or monthly.

Credit Transfer

If you have already completed the same unit of competency with another Registered Training Organisation, you may apply for Credit Transfer. Each equivalent unit attracts a per-unit discount from the total course fee. Contact us with your transcript for an assessment.

How to Enrol

Getting started is simple. Here's what to expect for both pathways.

1

Talk With Us

RPL: Free Preliminary Assessment. Send your résumé and any previous qualifications so we can confirm suitability.

Study: Course Advisor discussion to confirm goals, electives and any prerequisites.

2

Complete Your LLN Assessment

All applicants complete a short Language, Literacy and Numeracy (LLN) assessment online before we issue enrolment paperwork.

3

Enrolment Form & $500 Deposit

Once suitability is confirmed and LLN is complete, we send your enrolment form. Return the form and pay the $500 deposit to secure your place.

4

Get Started

Study: Receive login details, access the learning platform and meet your Trainer and Assessor.

RPL: You are paired with an Assessor and begin the RPL journey.

What Our Students Say

      EXCELLENT
  Based on 36 reviews
  
  
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  Zoe Faulkner
Trustindex verifies that the original source of the review is Google. Reasonable and easy process. Very knowledgeable staff and pleasant to communicate with. 10/10 all round
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  Malcolm Fowler
Trustindex verifies that the original source of the review is Google. Great team and supportive of our business needs.
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  Michael Gardner
Trustindex verifies that the original source of the review is Google. A truly great experience. I obtained a Certificate IV in Business qualification via the RPL which was very thorough, professional and easy to follow. It was a process that provided an incentive to study a higher qualification. Thank you to Vanessa, Patricia, Keish and Ana for your professionalism, support and kindness during the RPL process.
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  Alice Littlewood
Trustindex verifies that the original source of the review is Google. I completed a Certificate III in School Based Education Support online with OPEC College and choosing them to complete my certificate was an amazing choice. I had some personal issues during my qualification as well as working full time for some of it too and OPEC were amazingly accommodating. My trainer's compassion and care for me as a person warmed my heart and helped me get through with a great qualification. Their online course work was highly flexible around my needs and employment and the delivery by OPEC College was fantastic. Thanks again to my trainers JO and Pat for everything they've done for me! : )
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  Anita Kovacs
Trustindex verifies that the original source of the review is Google. I have been enrolled at Opec College for approximately one year, during which time I have gained a wealth of knowledge from the instructors. Additionally, I found the administrative staff to be very helpful. I would highly recommend this institution.
    Posted on Google 
 
  Sobaida Cabrera
Trustindex verifies that the original source of the review is Google. I could not thank enough OPEC trainer and assessor from the beginning until final of my course. They have been very supportive and encouraging to pursue and continue despite ups and downs from personal life and career while studying. Especial mention to Josephine Gibbs who made an impact on my progress of self improvement and career growth, guide me all through out of my studies. OPEC College is highly recommended. Id like to extend my appreciation to Patricia and other assessor I have worked with, it has been a smooth and professional level of business with you.
    Posted on Google 
 
  Aaron Sargent
Trustindex verifies that the original source of the review is Google. Hello Opec College & potential Students,
My name is Aaron, I have just completed a certificate through Opec College, I wanted to share with people what a fantastic experience I have had working with Opec College. The team from Opec were great to work with, supportive & understanding and always provided great assistance. One of the best things I liked was the communication, via email or phone they always kept me in the loop, assisting with questions or providing updates. I would recommend to anyone if you are looking to study, defiantly contact the team at Opec College, they are fantastic.
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  Edgar naaman
Trustindex verifies that the original source of the review is Google. Opec college is like a Home to me, i always go back on their website to explore other courses that i can take to expand my skill set in my profession and all times the college has been so responsive ( Ruth, Anna, Dina, Karen, Vanessa and Julie) with their feedback not to mention the smooth mentorship and training tactics from David who is always articulate and focuses on taping and improving individuals skill sets which actually manifest in working environment and pay off. Thank you Guys
    Posted on Google 
 
  Imran Asher
Trustindex verifies that the original source of the review is Google. "Being an international student I have experienced no flaws in communication and commitment of your team with your students which is really appreciated.

Your attention to detail is instrumental in achieving my goals.

Taking me through the whole process didn't make me feel confused but actually gave me full confidence in working with you. I appreciate the dedication of your team".

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Enquire Now

Have questions about Advanced Diploma of Marketing and Communication? Get in touch and we'll help you find the right pathway.